Friday, 19 November 2010

MY LOGO

When starting my logo I looked for a nice font, a font that was very strong. I wanted something that was bold and thick and stood alone well. I explored a few like, Helvetica Neue Extended, Trade Gothic and Univers. I played about with all of them but when I started to use Gotham font, it caught my attention the most. After tedious hours of playing about with it I came up with a few alternatives. Sometimes I feel the most simple actions make the most affective logo's....








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